Class: Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAdGroup

Inherits:
Object
  • Object
show all
Includes:
Core::Hashable, Core::JsonObjectSupport
Defined in:
lib/google/apis/searchads360_v23/classes.rb,
lib/google/apis/searchads360_v23/representations.rb,
lib/google/apis/searchads360_v23/representations.rb

Overview

An ad group.

Instance Attribute Summary collapse

Instance Method Summary collapse

Constructor Details

#initialize(**args) ⇒ GoogleAdsSearchads360V23ResourcesAdGroup

Returns a new instance of GoogleAdsSearchads360V23ResourcesAdGroup.



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20206

def initialize(**args)
   update!(**args)
end

Instance Attribute Details

#ad_rotation_mode ⇒ String

The ad rotation mode of the ad group. Corresponds to the JSON property adRotationMode

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19892

def ad_rotation_mode
  @ad_rotation_mode
end

#ai_max_ad_group_setting ⇒ Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAdGroupAiMaxAdGroupSetting

Settings for AI Max feature in standard search adgroups. Corresponds to the JSON property aiMaxAdGroupSetting

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19897

def ai_max_ad_group_setting
  @ai_max_ad_group_setting
end

#audience_setting ⇒ Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAdGroupAudienceSetting

Settings for the audience targeting. Corresponds to the JSON property audienceSetting

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19902

def audience_setting
  @audience_setting
end

#base_ad_group ⇒ String

Output only. For draft or experiment ad groups, this field is the resource name of the base ad group from which this ad group was created. If a draft or experiment ad group does not have a base ad group, then this field is null. For base ad groups, this field equals the ad group resource name. This field is read-only. Corresponds to the JSON property baseAdGroup

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19911

def base_ad_group
  @base_ad_group
end

#campaign ⇒ String

Immutable. The campaign to which the ad group belongs. Corresponds to the JSON property campaign

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19916

def campaign
  @campaign
end

#cpc_bid_micros ⇒ Fixnum

The maximum CPC (cost-per-click) bid. This field is used when the ad group's effective bidding strategy is Manual CPC. This field is not applicable and will be ignored if the ad group's campaign is using a portfolio bidding strategy. Corresponds to the JSON property cpcBidMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19924

def cpc_bid_micros
  @cpc_bid_micros
end

#cpm_bid_micros ⇒ Fixnum

The maximum CPM (cost-per-thousand viewable impressions) bid. Corresponds to the JSON property cpmBidMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19929

def cpm_bid_micros
  @cpm_bid_micros
end

#cpv_bid_micros ⇒ Fixnum

The CPV (cost-per-view) bid. Corresponds to the JSON property cpvBidMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19934

def cpv_bid_micros
  @cpv_bid_micros
end

#creation_time ⇒ String

Output only. The timestamp when this ad_group was created. The timestamp is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss" format. Corresponds to the JSON property creationTime

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19940

def creation_time
  @creation_time
end

#demand_gen_ad_group_settings ⇒ Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAdGroupDemandGenAdGroupSettings

Settings for Demand Gen ad groups. Corresponds to the JSON property demandGenAdGroupSettings

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19945

def demand_gen_ad_group_settings
  @demand_gen_ad_group_settings
end

#display_custom_bid_dimension ⇒ String

Lets advertisers specify a targeting dimension on which to place absolute bids. This is only applicable for campaigns that target only the display network and not search. Corresponds to the JSON property displayCustomBidDimension

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19952

def display_custom_bid_dimension
  @display_custom_bid_dimension
end

#effective_cpc_bid_micros ⇒ Fixnum

Output only. Value will be same as that of the CPC (cost-per-click) bid value when the bidding strategy is one of manual cpc, enhanced cpc, page one promoted or target outrank share, otherwise the value will be null. Corresponds to the JSON property effectiveCpcBidMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19959

def effective_cpc_bid_micros
  @effective_cpc_bid_micros
end

#effective_labels ⇒ Array<String>

Output only. The resource names of effective labels attached to this ad group. An effective label is a label inherited or directly assigned to this ad group. Corresponds to the JSON property effectiveLabels

Returns:

  • (Array<String>) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19965

def effective_labels
  @effective_labels
end

#effective_target_cpa_micros ⇒ Fixnum

Output only. The effective target CPA (cost-per-acquisition). This field is read-only. Corresponds to the JSON property effectiveTargetCpaMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19971

def effective_target_cpa_micros
  @effective_target_cpa_micros
end

#effective_target_cpa_source ⇒ String

Output only. Source of the effective target CPA. This field is read-only. Corresponds to the JSON property effectiveTargetCpaSource

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19976

def effective_target_cpa_source
  @effective_target_cpa_source
end

#effective_target_cpc ⇒ Fixnum

Output only. The effective target CPC (cost-per-click). This field is read- only. Corresponds to the JSON property effectiveTargetCpc

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19982

def effective_target_cpc
  @effective_target_cpc
end

#effective_target_cpc_source ⇒ String

Output only. Source of the effective target CPC. This field is read-only. Corresponds to the JSON property effectiveTargetCpcSource

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19987

def effective_target_cpc_source
  @effective_target_cpc_source
end

#effective_target_roas ⇒ Float

Output only. The effective target ROAS (return-on-ad-spend). This field is read-only. Corresponds to the JSON property effectiveTargetRoas

Returns:

  • (Float) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19993

def effective_target_roas
  @effective_target_roas
end

#effective_target_roas_source ⇒ String

Output only. Source of the effective target ROAS. This field is read-only. Corresponds to the JSON property effectiveTargetRoasSource

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 19998

def effective_target_roas_source
  @effective_target_roas_source
end

#end_date ⇒ String

Output only. Date when the ad group ends serving ads. By default, the ad group ends on the ad group's end date. If this field is set, then the ad group ends at the end of the specified date in the customer's time zone. This field is only available for Microsoft Advertising and Facebook gateway accounts. Format: YYYY-MM-DD Example: 2019-03-14 Corresponds to the JSON property endDate

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20007

def end_date
  @end_date
end

#engine_id ⇒ String

Output only. ID of the ad group in the external engine account. This field is for non-Google Ads account only, for example, Yahoo Japan, Microsoft, Baidu etc. For Google Ads entity, use "ad_group.id" instead. Corresponds to the JSON property engineId

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20014

def engine_id
  @engine_id
end

#engine_status ⇒ String

Output only. The Engine Status for ad group. Corresponds to the JSON property engineStatus

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20019

def engine_status
  @engine_status
end

#exclude_demographic_expansion ⇒ Boolean Also known as: exclude_demographic_expansion?

When this value is true, demographics will be excluded from the types of targeting which are expanded when optimized_targeting_enabled is true. When optimized_targeting_enabled is false, this field is ignored. Default is false. Corresponds to the JSON property excludeDemographicExpansion

Returns:

  • (Boolean) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20026

def exclude_demographic_expansion
  @exclude_demographic_expansion
end

#excluded_parent_asset_field_types ⇒ Array<String>

The asset field types that should be excluded from this ad group. Asset links with these field types will not be inherited by this ad group from the upper levels. Corresponds to the JSON property excludedParentAssetFieldTypes

Returns:

  • (Array<String>) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20034

def excluded_parent_asset_field_types
  @excluded_parent_asset_field_types
end

#excluded_parent_asset_set_types ⇒ Array<String>

The asset set types that should be excluded from this ad group. Asset set links with these types will not be inherited by this ad group from the upper levels. Location group types (GMB_DYNAMIC_LOCATION_GROUP, CHAIN_DYNAMIC_LOCATION_GROUP, and STATIC_LOCATION_GROUP) are child types of LOCATION_SYNC. Therefore, if LOCATION_SYNC is set for this field, all location group asset sets are not allowed to be linked to this ad group, and all Location Extension (LE) and Affiliate Location Extensions (ALE) will not be served under this ad group. Only LOCATION_SYNC is currently supported. Corresponds to the JSON property excludedParentAssetSetTypes

Returns:

  • (Array<String>) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20046

def excluded_parent_asset_set_types
  @excluded_parent_asset_set_types
end

#final_url_suffix ⇒ String

URL template for appending params to Final URL. Corresponds to the JSON property finalUrlSuffix

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20051

def final_url_suffix
  @final_url_suffix
end

#fixed_cpm_micros ⇒ Fixnum

The fixed amount in micros that the advertiser pays for every thousand impressions of the ad. Corresponds to the JSON property fixedCpmMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20057

def fixed_cpm_micros
  @fixed_cpm_micros
end

#id ⇒ Fixnum

Output only. The ID of the ad group. Corresponds to the JSON property id

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20062

def id
  @id
end

#labels ⇒ Array<String>

Output only. The resource names of labels attached to this ad group. Corresponds to the JSON property labels

Returns:

  • (Array<String>) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20067

def labels
  @labels
end

#language_code ⇒ String

Output only. The language of the ads and keywords in an ad group. This field is only available for Microsoft Advertising accounts. More details: https:// docs.microsoft.com/en-us/advertising/guides/ad-languages?view=bingads-13# adlanguage Corresponds to the JSON property languageCode

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20075

def language_code
  @language_code
end

#last_modified_time ⇒ String

Output only. The datetime when this ad group was last modified. The datetime is in the customer's time zone and in "yyyy-MM-dd HH:mm:ss.ssssss" format. Corresponds to the JSON property lastModifiedTime

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20081

def last_modified_time
  @last_modified_time
end

#name ⇒ String

The name of the ad group. This field is required and should not be empty when creating new ad groups. It must contain fewer than 255 UTF-8 full-width characters. It must not contain any null (code point 0x0), NL line feed (code point 0xA) or carriage return (code point 0xD) characters. Corresponds to the JSON property name

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20089

def name
  @name
end

#optimized_targeting_enabled ⇒ Boolean Also known as: optimized_targeting_enabled?

True if optimized targeting is enabled. Optimized Targeting is the replacement for Audience Expansion. Corresponds to the JSON property optimizedTargetingEnabled

Returns:

  • (Boolean) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20095

def optimized_targeting_enabled
  @optimized_targeting_enabled
end

#percent_cpc_bid_micros ⇒ Fixnum

The percent cpc bid amount, expressed as a fraction of the advertised price for some good or service. The valid range for the fraction is [0,1) and the value stored here is 1,000,000 * [fraction]. Corresponds to the JSON property percentCpcBidMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20103

def percent_cpc_bid_micros
  @percent_cpc_bid_micros
end

#primary_status ⇒ String

Output only. Provides aggregated view into why an ad group is not serving or not serving optimally. Corresponds to the JSON property primaryStatus

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20109

def primary_status
  @primary_status
end

#primary_status_reasons ⇒ Array<String>

Output only. Provides reasons for why an ad group is not serving or not serving optimally. Corresponds to the JSON property primaryStatusReasons

Returns:

  • (Array<String>) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20115

def primary_status_reasons
  @primary_status_reasons
end

#resource_name ⇒ String

Immutable. The resource name of the ad group. Ad group resource names have the form: customers/customer_id/adGroups/ad_group_id` Corresponds to the JSON propertyresourceName`

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20121

def resource_name
  @resource_name
end

#start_date ⇒ String

Output only. Date when this ad group starts serving ads. By default, the ad group starts now or the ad group's start date, whichever is later. If this field is set, then the ad group starts at the beginning of the specified date in the customer's time zone. This field is only available for Microsoft Advertising and Facebook gateway accounts. Format: YYYY-MM-DD Example: 2019-03- 14 Corresponds to the JSON property startDate

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20131

def start_date
  @start_date
end

#status ⇒ String

The status of the ad group. Corresponds to the JSON property status

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20136

def status
  @status
end

#target_cpa_micros ⇒ Fixnum

The target CPA (cost-per-acquisition). If the ad group's campaign bidding strategy is TargetCpa or MaximizeConversions (with its target_cpa field set), then this field overrides the target CPA specified in the campaign's bidding strategy. Otherwise, this value is ignored. Corresponds to the JSON property targetCpaMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20144

def target_cpa_micros
  @target_cpa_micros
end

#target_cpc_micros ⇒ Fixnum

Average amount in micros that the advertiser is willing to pay for every ad click. Overrides the target CPC configured at the campaign level. Corresponds to the JSON property targetCpcMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20150

def target_cpc_micros
  @target_cpc_micros
end

#target_cpm_micros ⇒ Fixnum

Average amount in micros that the advertiser is willing to pay for every thousand times the ad is shown. Corresponds to the JSON property targetCpmMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20156

def target_cpm_micros
  @target_cpm_micros
end

#target_cpv_micros ⇒ Fixnum

Average amount in micros that the advertiser is willing to pay for every ad view. Corresponds to the JSON property targetCpvMicros

Returns:

  • (Fixnum) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20162

def target_cpv_micros
  @target_cpv_micros
end

#target_roas ⇒ Float

The target ROAS (return-on-ad-spend) for this ad group. This field lets you override the target ROAS specified in the campaign's bidding strategy, but only if the campaign is using a standard (not portfolio) TargetRoas strategy or a standard MaximizeConversionValue strategy with its target_roas field set. If the campaign is using a portfolio bidding strategy, this field cannot be set and attempting to do so will result in an error. For any other bidding strategies, this value is ignored. To see the actual target ROAS being used by the ad group, considering potential overrides, query the effective_target_roas and effective_target_roas_source fields. Corresponds to the JSON property targetRoas

Returns:

  • (Float) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20175

def target_roas
  @target_roas
end

#targeting_setting ⇒ Google::Apis::Searchads360V23::GoogleAdsSearchads360V23CommonTargetingSetting

Settings for the targeting-related features, at the campaign and ad group levels. For more details about the targeting setting, visit https://support. google.com/google-ads/answer/7365594 Corresponds to the JSON property targetingSetting

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20182

def targeting_setting
  @targeting_setting
end

#tracking_url_template ⇒ String

The URL template for constructing a tracking URL. Corresponds to the JSON property trackingUrlTemplate

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20187

def tracking_url_template
  @tracking_url_template
end

#type ⇒ String

Immutable. The type of the ad group. Corresponds to the JSON property type

Returns:

  • (String) 


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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20192

def type
  @type
end

#url_custom_parameters ⇒ Array<Google::Apis::Searchads360V23::GoogleAdsSearchads360V23CommonCustomParameter>

The list of mappings used to substitute custom parameter tags in a tracking_url_template, final_urls, or mobile_final_urls. Corresponds to the JSON property urlCustomParameters

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20198

def url_custom_parameters
  @url_custom_parameters
end

#vertical_ads_format_setting ⇒ Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAdGroupVerticalAdsFormatSetting

Vertical ads setting feature to enable/disable ad group format controls in search campaigns. Corresponds to the JSON property verticalAdsFormatSetting

Returns:



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20204

def vertical_ads_format_setting
  @vertical_ads_format_setting
end

Instance Method Details

#update!(**args) ⇒ Object

Update properties of this object



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# File 'lib/google/apis/searchads360_v23/classes.rb', line 20211

def update!(**args)
  @ad_rotation_mode = args[:ad_rotation_mode] if args.key?(:ad_rotation_mode)
  @ai_max_ad_group_setting = args[:ai_max_ad_group_setting] if args.key?(:ai_max_ad_group_setting)
  @audience_setting = args[:audience_setting] if args.key?(:audience_setting)
  @base_ad_group = args[:base_ad_group] if args.key?(:base_ad_group)
  @campaign = args[:campaign] if args.key?(:campaign)
  @cpc_bid_micros = args[:cpc_bid_micros] if args.key?(:cpc_bid_micros)
  @cpm_bid_micros = args[:cpm_bid_micros] if args.key?(:cpm_bid_micros)
  @cpv_bid_micros = args[:cpv_bid_micros] if args.key?(:cpv_bid_micros)
  @creation_time = args[:creation_time] if args.key?(:creation_time)
  @demand_gen_ad_group_settings = args[:demand_gen_ad_group_settings] if args.key?(:demand_gen_ad_group_settings)
  @display_custom_bid_dimension = args[:display_custom_bid_dimension] if args.key?(:display_custom_bid_dimension)
  @effective_cpc_bid_micros = args[:effective_cpc_bid_micros] if args.key?(:effective_cpc_bid_micros)
  @effective_labels = args[:effective_labels] if args.key?(:effective_labels)
  @effective_target_cpa_micros = args[:effective_target_cpa_micros] if args.key?(:effective_target_cpa_micros)
  @effective_target_cpa_source = args[:effective_target_cpa_source] if args.key?(:effective_target_cpa_source)
  @effective_target_cpc = args[:effective_target_cpc] if args.key?(:effective_target_cpc)
  @effective_target_cpc_source = args[:effective_target_cpc_source] if args.key?(:effective_target_cpc_source)
  @effective_target_roas = args[:effective_target_roas] if args.key?(:effective_target_roas)
  @effective_target_roas_source = args[:effective_target_roas_source] if args.key?(:effective_target_roas_source)
  @end_date = args[:end_date] if args.key?(:end_date)
  @engine_id = args[:engine_id] if args.key?(:engine_id)
  @engine_status = args[:engine_status] if args.key?(:engine_status)
  @exclude_demographic_expansion = args[:exclude_demographic_expansion] if args.key?(:exclude_demographic_expansion)
  @excluded_parent_asset_field_types = args[:excluded_parent_asset_field_types] if args.key?(:excluded_parent_asset_field_types)
  @excluded_parent_asset_set_types = args[:excluded_parent_asset_set_types] if args.key?(:excluded_parent_asset_set_types)
  @final_url_suffix = args[:final_url_suffix] if args.key?(:final_url_suffix)
  @fixed_cpm_micros = args[:fixed_cpm_micros] if args.key?(:fixed_cpm_micros)
  @id = args[:id] if args.key?(:id)
  @labels = args[:labels] if args.key?(:labels)
  @language_code = args[:language_code] if args.key?(:language_code)
  @last_modified_time = args[:last_modified_time] if args.key?(:last_modified_time)
  @name = args[:name] if args.key?(:name)
  @optimized_targeting_enabled = args[:optimized_targeting_enabled] if args.key?(:optimized_targeting_enabled)
  @percent_cpc_bid_micros = args[:percent_cpc_bid_micros] if args.key?(:percent_cpc_bid_micros)
  @primary_status = args[:primary_status] if args.key?(:primary_status)
  @primary_status_reasons = args[:primary_status_reasons] if args.key?(:primary_status_reasons)
  @resource_name = args[:resource_name] if args.key?(:resource_name)
  @start_date = args[:start_date] if args.key?(:start_date)
  @status = args[:status] if args.key?(:status)
  @target_cpa_micros = args[:target_cpa_micros] if args.key?(:target_cpa_micros)
  @target_cpc_micros = args[:target_cpc_micros] if args.key?(:target_cpc_micros)
  @target_cpm_micros = args[:target_cpm_micros] if args.key?(:target_cpm_micros)
  @target_cpv_micros = args[:target_cpv_micros] if args.key?(:target_cpv_micros)
  @target_roas = args[:target_roas] if args.key?(:target_roas)
  @targeting_setting = args[:targeting_setting] if args.key?(:targeting_setting)
  @tracking_url_template = args[:tracking_url_template] if args.key?(:tracking_url_template)
  @type = args[:type] if args.key?(:type)
  @url_custom_parameters = args[:url_custom_parameters] if args.key?(:url_custom_parameters)
  @vertical_ads_format_setting = args[:vertical_ads_format_setting] if args.key?(:vertical_ads_format_setting)
end