Class: Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue

Inherits:

Object

• Object
• Google::Apis::Searchads360V23::GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue

Includes:

Core::Hashable, Core::JsonObjectSupport

Defined in:

lib/google/apis/searchads360_v23/classes.rb,
lib/google/apis/searchads360_v23/representations.rb,
lib/google/apis/searchads360_v23/representations.rb

Overview

An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.

Instance Attribute Summary

• #target_roas ⇒ Float

  Output only.

Instance Method Summary

• #initialize(**args) ⇒ GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue constructor

  A new instance of GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue.

• #update!(**args) ⇒ Object

  Update properties of this object.

Constructor Details

#initialize(**args) ⇒ GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue

Returns a new instance of GoogleAdsSearchads360V23ResourcesAccessibleBiddingStrategyMaximizeConversionValue.

# File 'lib/google/apis/searchads360_v23/classes.rb', line 14727

def initialize(**args)
   update!(**args)
end

Instance Attribute Details

#target_roas ⇒ Float

Output only. The target return on ad spend (ROAS) option. If set, the bid strategy will maximize revenue while averaging the target return on ad spend. If the target ROAS is high, the bid strategy may not be able to spend the full budget. If the target ROAS is not set, the bid strategy will aim to achieve the highest possible ROAS for the budget. Corresponds to the JSON property targetRoas

Returns:

• (Float)

# File 'lib/google/apis/searchads360_v23/classes.rb', line 14725

def target_roas
  @target_roas
end

Instance Method Details

#update!(**args) ⇒ Object

Update properties of this object

# File 'lib/google/apis/searchads360_v23/classes.rb', line 14732

def update!(**args)
  @target_roas = args[:target_roas] if args.key?(:target_roas)
end